Hello, I'm
Michelle
Morrison
I am a graphic designer, content writer, and marketer from Minneapolis, MN.
I am interested in telling stories that connect people to their communities, resources, and local conservation initiatives.
I am seeking a role that allows me to tell local stories (visually and verbally) that help people understand and engage with natural resources, community programs, and public initiatives. An engaged and active community, is a healthy community.
I have spent my whole life chasing interesting stories. I have gone from fieldwork collecting scorpions and grasshopper mice in the Sonoran Desert, to lab work splicing lamprey DNA in college.
From covering the local news for the County Newspaper in the mountains of New Mexico, to helping a family owned HVAC company engage with it's community and develop strong local brand presence.
Currently, I am an Organics Specialist for a digital marketing company, helping business owners gain visibility in an age of digital noise.
Please stay a while, explore my work, and reach out if you think we could make a difference together!
CAMP Digital
Helping Home Services Companies navigate the wilderness of the Digital Marketing world.
As an account manager, I helped clients understand and further their digital marketing, while maintaining (and elevating) their brand consistency and voice! Below are Google updates I created for each client by matching their brand style/voice. Having consistent branding and a frequent posting cadence within the Google Platform is essential to visibility in the age of digital and AI noise.
Norman Air
Home Service Professionals that care!
As Marketing Manager, I helped Norman Air through a complete rebrand, two acquisitions, and a restructuring of their marketing mix. This resulted in a significant lift in their brand recognition across their service area. My role ranged from company photographer, graphic designer, advertiser, networking guru and social media marketer.
This company has my whole heart - they leaned into caring for their community above max profits. Community outreach was a big part of they are as a company and they are continuing to make an impact in Norman, Oklahoma. Below is a sampling of email marketing, social media, and graphic design work I did for them.
OKC Vet Campus
Passionate about client education, committed to pets!
Vet Tech, Graphic Designer, Content Writer, pug wrangler. You name it, I did it. When you are passionate about a company's vision, you do everything you can to ensure their success. At OKCVC I helped lay the groundwork for their social media presence, content plan, and community engagement. Below is a mix of social media content, brochure design and other print media projects that I crafted for them.
Pifer's Auction & Realty
Connecting buyers to premium land across the nation.
This is where the rubber hit the road - where my newspaper, communication, and graphic design went from college course theory to hard skills. Pifer's gave me a chance at managing their ad buys in local newspapers and media outlets around the country - wherever there was land to auction off! Here, as a junior graphic designer and advertiser, I started my marketing journey. Below is a mix of print media and digital ad graphics crafted for several different auctions and realtors to promote their portfolio and increase visibility with a wildly unique target market.
Photography/Journalism
"Ratings don't last, journalism does." - Dan Rather
I drove into town, found an interesting job listing and a hostel and became a reporter.
Below is a brief overview of my work as a local newspaper reporter in Angel Fire, NM. A few months in, I was promoted to News Editor. Covering ski town politics, news, and history was life altering. The Sangre de Cristo Chronicle and the Wheeler Peak Press taught me that everyone has a story to tell.
